Description

We often hear of the word “movement” in social change but what we have struggled with is the depth of the idea. [ap_spacing spacing_height=”10px”]

A movement is much more than collective confrontational action. A movement offers an approach to social change that is different from and complementary to programs and collective impact. It encompasses shared, bottom-up action by a diverse collective of participants to bring wide-scale change. It often commits to shifting norms, attitudes and policies, thereby transforming the field in which social and political change happens. [ap_spacing spacing_height=”10px”]

In this brief and presentation on “Understanding Movements”, we explore:[ap_spacing spacing_height=”5px”]
What are movements? [ap_spacing spacing_height=”5px”]
What is their relevance in social change? [ap_spacing spacing_height=”5px”]
What are some of their defining features? [ap_spacing spacing_height=”5px”]
How do they differ from programs or collective impact? [ap_spacing spacing_height=”10px”]

Today’s challenges require ‘samaaj’ (society) to lead the conversation and the ‘sarkaar’ (government) and ‘bazaar’(markets) to listen, understand and engage with them. We see movement-based approaches build a muscle in ‘samaaj’ to play their role in the change process. [ap_spacing spacing_height=”10px”]

We have put together this understanding by conversing with change-makers in the Indian context and referring to research on movements at a global scale. We are curious to know your views on it. [ap_spacing spacing_height=”10px”]

Report | Understanding Movements[ap_spacing spacing_height=”5px”]

Deck | Understanding Movements [ap_spacing spacing_height=”20px”]

Offered by Rohini Nilekani Philanthropies [ap_spacing spacing_height=”10px”]